Purple is hot, plum is hotter.
If you haven't been keeping up with purple hair, you've been living in a cave or something. Purple has fast grown to become one of the hottest hair colors around, and now we've been spending our time exploring all the amazing different colors of purple there is out there.
Plum is a sort of burgundy-purple mixture that allows for both highlighting and shadowed roots to really shine through. Don't believe us? See for yourself! Make sure to vote for your favorites!